Heya friend!

Carl here. You signed up to receive updates about Ymir, the WordPress serverless DevOps platform that I’m building.

INTRO

Slowly getting back into the groove of things. I'm not working as hard as before the burnout. I still have days where I work for an hour and that fries my brain.

I still get the itch to work on the product though! So I've been just doing smaller chunks of work. That still lets me ship things like PostgreSQL support!

PRODUCT

You can always view the history of Ymir's product development at https://ymirapp.com/changelog.

PostgreSQL support was something I dropped for the initial Laravel release. I figured if I had customers who needed it, I'd build it. That was the right call because I still don't have any Laravel Vapor customers 🙃

That said, I want to move Ymir to PostgreSQL as part of the migration to Ymir. So it was time to build the feature out. As with a lot of things related to Laravel support, I'd hardcoded a lot of MySQL things into the product. That required some architectural changes.

That's all done now! I've been running some test migrations of the Ymir database to PostgreSQL. Everything seems good on that front. 🥳

MARKETING

WordCamp Europe was last week. It's the first one I've missed since I started going in 2017. I'm filled with conflicting feelings about it.

It was the right call both financially and because I'm not really over this burnout. But I also really believe in serendipity and the power of in-person networking. So there's this FOMO feeling of "What if I'd been there?"

While I'm not doing much on the marketing front right now, I keep thinking about it. The Ymir rebrand will come after I move off Vapor. I think the product identity is fine and resonating well based on the talks I give.

I just keep thinking about distribution and reach.

AI didn't solve this. If anything, looking at what's happening in WordPress, the online conversations I read, it all seems harder than ever. There's even more noise to break through.

I also think about leverage. I'm so much better at B2B in-person sales than I am at this guerrilla marketing you need for B2C. I still want to do both, but it makes me glad for the partnership. It's the only place where I feel I have an impact atm.

Anyways, there are just some thoughts I've been having lately.

BUSINESS

You can always view Ymir's up-to-date business metrics at ymirapp.com/open. They're updated every 10 minutes.

Nothing much going on here. I had an inactive customer cancel. No new trials.

Carl